Invest NI helps software company go global

Nov 02, 2011

Belfast software company Automated Intelligence is undertaking an ambitious export drive to sell its unique products into Great Britain, the US and Europe, with support from Invest Northern Ireland.

The company is rolling out an extensive marketing campaign for its three enterprise content management (ECM) products –, ai.datapoint and ai.compliance extender–  which were developed with Invest NI research and development support, part funded by the European Regional Development Fund (ERDF). and ai.datapoint enable medium and large organisations to manage large volumes of business information more effectively, achieving significant reductions in their data storage and IT infrastructure costs. Ai.compliance extender ensures that users of Microsoft SharePoint 2010 can remain fully compliant with regulations and governance practices.

Stephen Wightman, Invest NI’s Acting Director of Life Sciences and Creative Industries, says: “Our support is designed to help establish Automated Intelligence as a key market player, with a strong product offering. It will significantly accelerate the growth of the company and allow it to exploit the global potential of its ECM products.”

Automated Intelligence, which was set up last year, employs 12 staff and plans to further expand its workforce in the coming months. The Invest NI support has also allowed the company to recruit a Chief Operating Officer to manage the day-to-day operations of the business. This will allow the CEO and Chief Technology Officer to maintain a market focus and drive the sales and technology forward.

Mark Godfrey, CEO of Automated Intelligence, says: “Our aim is to target the UK market first and then extend our reach into Europe and the US. The support from Invest NI has been essential both in developing the products and now in bringing them to market. We anticipate that a focused and intensive sales and marketing campaign will allow us to reach our target of more than £5 million of sales over three years.”

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