Diamond Corrugated Cases, a leading packaging solutions manufacturer based in Londonderry, is investing over £2 million in state-of-the-art technology with support from Invest Northern Ireland. The new investment will result in bringing staffing levels to 50 at the Pennyburn facility.
The project involves the acquisition of printing and die-cutting equipment which will enable the company to produce shelf ready packaging. This enhanced capability will act as a catalyst for a number of new product developments which will help the company to break into new niche markets as well as increase sales in markets outside Northern Ireland. Today the box that is used to protect a product during transportation is now also being placed directly on the supermarket shelves. Conventional packaging is being replaced by innovative die-cut products with an increase in colour and graphics.
Professor Terri Scott, Invest NI’s Managing Director of Clients Group and Entrepreneurship, welcoming the project said: “The investment reflects Diamond Corrugated Cases commitment to innovation and product development to continually meet the demands of an increasingly competitive market.
“I am confident that, the market-oriented approach will continue to evolve, and further strengthen, the company’s competitive position and raise its profile in export markets.”
As part of the development project, the company has allocated resources to a number of other areas of the business to spearhead its exporting drive. This includes Management Information Systems (MIS) improvements, the recruitment of an export sales manager and a significant increase in marketing activities.
Paul Diamond, Managing Director of Diamond Corrugated Cases, said: “The investment is consistent with the company’s strategy of continually improving all aspects of the business, building stronger relationships with our customers and suppliers, investing in our employees and increasing our sales. It will help us to effectively compete for additional contracts in new markets outside Northern Ireland.
“We are pleased with the financial support that we have received from Invest NI and look forward to working together in the future.”