Newry-based Waste Water Control Ltd is establishing a strong position in a key export market, the Republic of Ireland, by focusing on excellence in products and services for the water treatment industry, Prof. Terri Scott, Managing Director of Entrepreneurship and Enterprise at Invest NI, has said.

Speaking at the official opening of the company’s new offices and factory at Carnbane Business Park, Prof. Scott said recent orders worth over £2 million for sewage treatment equipment in Co. Longford and Co. Offaly, Peel pumping station in the Isle of Man and a leachate treatment scheme in Co. Donegal had strengthened the company’s export business.

Prof. Scott said: “This is an ambitious and enterprising company which has developed a strong focus on sales and contacts in the Republic of Ireland and currently draws around 50 per cent of its business from this marketplace.

“Waste Water Control has identified and moved swiftly to exploit successfully a substantial business opportunity arising from more stringent EU legislation on water quality standards which is resulting in the ongoing replacement of out-dated and inefficient treatment systems,” added Prof. Scott.

The company, she said, had also sharpened its competitive edge and overall marketing approach by conducting a detailed analysis of its business through the Invest NI Competitive Excellence Process and planning for growth.

Prof Scott said: "Invest Northern Ireland’s focus is on supporting a company in bringing a business idea to fruition. This not only requires technical skill and commitment but, importantly, involves entrepreneurial flair on behalf of the founders and those who advise them.

“The Competitive Excellence Process gave the company the knowledge and confidence to develop a far-reaching action plan which focused on growth through new markets for its expertise and experience and development of additional products and services including innovative solutions for treatment plant operators.”

Kieran Madine, Waste Water Control’s Joint Managing Director, commenting on the investment, said: “The new premises provide us with a platform for further growth in environmental equipment and services, an industry which is buoyant because of the rapidly developing global focus on measures to counter pollution and ensure clean water.

“This is an important investment which will enable us to expand our services and to develop innovative solutions such as the portable treatment plants for outdated sewage works facing over capacity which we have provided to the Department of Regional Development in Northern Ireland,” he added.

Among recent contracts won by the company from the Department of Regional Development in Northern Ireland are the development of an ultra violet filtration plant at Fofanny in the Mournes and a new sewerage scheme at Helen’s Bay, Co. Down.