Young People In The North West Are Encouraged To Go For It!

Invest Northern Ireland, in association with its enterprise partners, recently organised a special ‘Young Entrepreneurs Go for it’ at the White Horse Hotel, Londonderry.

The event was designed to inspire and motivate more young people to become involved in entrepreneurial activity. It was attended by more than 300 young people, aged 14-18 years from schools and further education colleges across the North West.

Commenting on the day, Graham Davis, Director of Entrepreneurship at Invest NI said:

“Encouraging increased levels of entrepreneurship amongst today’s youth is one of our key goals, as the Northern Ireland economy needs more young people to take up the business challenge.

“They have the potential to make a real and lasting impact on our continued economic success and it is of vital importance that we nurture their creativity and entrepreneurial talents,” he continued.

The event contained five interactive zones, each detailing the essential requirements for successful entrepreneurial activity such as product development, design and marketing.  

The zones were managed by three of Invest NI’s youth enterprise partners including Young Enterprise NI, Sentinus and Shell LiveWire. They also included first hand testimonials from up and coming young entrepreneurs such as the ‘Sonic DJ’ and two directors from ‘Omlet’.  

The Sonic DJ, aka Kevin Traynor talked about his experiences of setting up a non-traditional business in the creative arts and music sector, outlining the challenges he has had to overcome before achieving success.  

Two of Omlet’s founders were also on hand to share their experiences of creating a highly successful business. Based in Oxfordshire, the company was set up by four twentysomethings and creates funky animal hutches that have achieved a cult status amongst their client base.

The event forms part of Invest NI’s attempt to increase the current levels of entrepreneurial activity amongst young people across Northern Ireland.