Award winning Caterwaste Products has seen its business in the Republic of Ireland rise from five to 20 per cent of turnover during the past six months from an intensive Invest Northern Ireland-backed marketing campaign.
The Toome-based company designs and manufactures ‘Grease Catcher’, an innovative product that helps restaurants, cafes and canteens meet stringent environmental requirements on the control of grease and fats. Among its marketing activities in the Republic was participation on an Invest NI stand at the Irish Water and Waste exhibition in Dublin in March.
The company, which currently employs eight people, also gained two prestigious awards for ‘Grease Catcher’ – the overall Best Product and Best Environmental Product – at the recent IFEX food show in Belfast.
Michael Dorman, Caterwaste’s Managing Director, says: “There’s been a fantastic amount of interest in ‘Grease Catcher’ throughout the Republic, where demand for products that help preserve the environment is growing strongly. We made a host of important contacts at the Waste and Water Exhibition, sold a lot of equipment and are now following up a number of firm approaches.
“We’ve also been asked to make presentations to several local authorities in the Republic which are very keen to promote the use of effective grease removal equipment by catering establishments in their areas.
“Contacts made at the Waste and Water Exhibition and at sourcing events organised by other bodies, including InterTradeIreland, have enabled us to strengthen our distribution network in Dublin, Cork and Donegal. We are confident that these will produce further business in the near future,” he added.
Caterwaste is being assisted to develop its sales outside Northern Ireland by Invest NI’s North West Local Office in Londonderry and the organisation’s Trade division.
Kevin Helferty, NWLO Manager, said: “Caterwaste is operating in a market sector with enormous potential throughout Ireland, Great Britain and further a field. It has a range of innovative solutions, including ‘Grease Catcher’, which meet the growing requirement for effective waste removal products.
“Our support is tailored to assist the company to develop its product portfolio and to market its expertise successfully in target markets such as the Republic of Ireland.
Welcoming Caterwaste’s success, Alan Hingston, Invest NI’s Trade Director, added: “Our trade programme reflects our recognition of the substantial and growing business opportunity presented by the focus of the European Union and member states on the environment. It now includes opportunities for Northern Ireland companies to display their products and expertise at major international exhibitions such as IFAT in Munich, the Irish Waste and Water event in Dublin and Entsorga-Enteco, which will take place in Cologne from 24-27 October. We are currently making arrangements for Northern Ireland companies to attend this event either as exhibitors or as visitors.
“These exhibitions enable companies to make important contacts, do business and also to keep abreast of trends and developments in what is now a global marketplace for environmental products and services.”
‘Grease Catcher’ is a compact, self-servicing greasetrap for under-sink installation. It catches waste food, oil and fat that would otherwise be washed down the kitchen sink.
Not only does it plumb directly to virtually any commercial kitchen sink but it draws its power from the water flow - therefore requiring no electrical power source or expensive running costs.
Caterwaste supplies a range of waste removal products and also provides a waste cooking oil collection service for recycling.