Preview image for the video "Invest NI Business Direction Tutorial | Chapter #1".

Chapter 1 - Why are strategy and planning important

2 minutes

Video Overview

An introduction to the tutorial and why having a plan is so important.

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Preview image for the video "Invest NI Business Direction Tutorial | Chapter #2".

Chapter 2 - Vision statement and objectives

3 minutes

Video Overview

Looking at your future vision statements and setting goals.

Preview image for the video "Invest NI Business Direction Tutorial | Chapter #3".

Chapter 3 - Assessing your business

4 minutes

Video Overview

Get a greater idea of how to complete a SWOT analysis in order to assess your business performance. Including internal and external factors.

Preview image for the video "Invest NI Business Direction Tutorial | Chapter #4".

Chapter 4 - Growth options

3 minutes

Video Overview

Helping you to decide on the most effective ways for you to grow your business. Getting new customers or increasing the amount of sales to existing customers?

Preview image for the video "Invest NI Business Direction Tutorial | Chapter #5".

Chapter 5 - The need to be innovative

4 minutes

Video Overview

Looking at innovation as being first to market with new innovative products and services, along with using the ANSOFF matrix.

Preview image for the video "Invest NI Business Direction Tutorial | Chapter #6".

Chapter 6 - Write your own growth plan

2 minutes

Video Overview

Guidance on writing and implementing your business growth plan, and how to include colleagues in your plan.

Business Direction: Prepare your growth plan

You are looking to grow your business but when was the last time you stopped dealing with day to day stuff and really analysed your current performance?

You need to do this first if you want to set the right direction for your business. This tutorial will help you do this. There are 6 chapters. It will take around 30 minutes but you can do it in your own time or one chapter at a time. There are practical exercises to do as you progress through the tutorial so allocate time to do it.

18 minutes
6 videos