How new technology is changing the way customers shop

Author

Nick Martin, e-Business Advisor
Feb 16, 2018

At our recent Online Marketplace workshop, Chris Dawson editor of Tamebay.com outlined how new technology is changing the way consumers shop.

Chatbots

He explained the impact of a range of these developments during the workshop such as Chatbots. This is the automation of customer contact on websites in real time, based on rules and previous customer interaction designed to give customers more immediate answers to their buying questions and improving the chances of getting a sale.

Robots

Another major change is the use of Robots in the automation of warehouse picking and packing of orders. For example Amazon recently purchased 75,000 new robots (saving an estimated £22m in picking, packing and storage costs) as racks can be much closer together as no human needs to walk between them.

 

Artificial Intelligence

There are also exciting developments in the use of Artificial Intelligence (AI) and as we all have seen recently, in the use of products such as Alexa, “OK Google” and Siri where customers search for products using their voice.

Some of these technological developments are are perhaps more likely to be adopted than others. For example, will customers use virtual reality to “walk” around virtual shops? They may not yet, but it still does have implications to eCommerce.

At the workshop there was also a presentation on Cyber Security by Tony McMahon, one of Invest NI ‘s ICT advisors which included top tips that any business can take to protect their systems and data.


Further information

We offer a wide range of ICT support and advice to business. We provide tailored information and communication technology (ICT) advice, run workshops, and can offer export focused businesses financial support to help you buy and install software. To discuss any of this, contact our Business Support Team or call 0800 181 4422.

Share this Article

Comments

No comments yet.

Have Your Say

 

Latest Features

Transform your Business - Conference
John McClune, Lean Process Manager
Apr 19, 2018
New Middle East exports open up to Northern Ireland businesses
Noel Johnston, Regional Manager for Qatar, Iran and Kuwait
Apr 17, 2018
Access Invest NI’s Business Information Centre in the North West
Des Gartland, North West Regional Manager
Mar 26, 2018
Relationships, reputation and robust processes – why doing business in Africa is unique
Natasha Siniscalchi-Dönmez, Regional Manager Sub-Saharan Africa
Mar 23, 2018
GDPR video workshop - how to be compliant and keep your data safe
Danny Smyth, Information Governance & Data Protection Manager
Mar 16, 2018

Sign up for News

 Enter Code