Features

The products putting Northern Ireland on the global map for foreign buyers and visitors alike
John Hood
Jul 14, 2017
Northern Ireland’s reputation as a country that takes taste, quality and food provenance seriously has continued to build momentum in 2017 following a successful Year of Food and Drink.
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#AerospaceNI
Helen Smyth
Jul 07, 2017
#AerospaceNI has been setting out its stall in Hamburg, Birmingham, Dublin and Paris over recent weeks as businesses from Northern Ireland’s aerospace industry showcased their expertise to an international audience.
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Digital marketing tools can help with the challenges of selling online
Nick Martin
Jun 12, 2017
At our recent Digital marketing health check events in Omagh and Templeptrick, award winning digital marketer Susan Hallam from Hallam Internet shared her thoughts on the challenges of selling online.
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Researching export markets
Alison Gowdy
Jun 06, 2017
Market research is the key to identifying the export markets which offer the greatest opportunities for your business.
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Northern Ireland raises the bar in legal innovation
Helen Smyth
May 25, 2017
In line with the ever-changing global legal landscape, the promotion of technology, innovation and internationalisation are core pillars of Invest NI’s support to local legal tech companies and lawyers to enable them to benefit from growth opportunities in GB and international markets.
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Digital communications: The art of positioning your brand online
Helen Moore
May 17, 2017
The art of positioning your brand online is built from what you know to be true about your customer. You want your brand to stand out to your target audience through differentiating it from competitors. To achieve this, you need to find ways to emotionally connect with your target audience, stay focused and make your service relevant.
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HR advice at your fingertips - updated Invest NI Employers’ Handbook
Siobhan Mooney
May 12, 2017
The latest version of the Invest NI Employers’ Handbook has just been published.
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Embrace complexity and lead your business to greater success
Grainne McCurry
Apr 12, 2017
At the recent Invest NI Leadership event in Belfast world renowned leadership speaker Ben Bryant from IMD, Geneva delivered a masterclass on embracing the complexity in business.
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Routes Europe 2017 is in Belfast
Helen Smyth
Apr 04, 2017
More than a conference, Routes Europe is a game changer for Team Northern Ireland.
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