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This is a recording of a recent webinar developed in partnership with digital marketing agency Brilliant Red. The tutorial highlights the practicalities of having a Social Media Strategy and why your business should have one. It will also lay out the blueprint of a future proof Social Media Strategy that will stand the test of time, and focus on getting the right formula for personalisation, content, brand awareness and influencing the customer journey.

This a recording of a recent webinar developed in partnership with International Synergies NI, the delivery body for Invest Northern Ireland’s Resource Matching service. The 58 minute long webinar details the free service, which offers opportunities to convert wasted materials of one business into a resource for another, how it works and how you can access it. There are seven chapters and these will take you just over 58 minutes, but you can do it in your own time or one chapter at a time.

This is a recording of recent webinar developed in partnership with digital marketing agency Brilliant Red. Social media is an effective way to maintain a connection with your customers. The webinar highlights the importance of strong brand awareness for your business across your organisation’s social media platforms and provides actionable steps and ideas on how to increase brand awareness using Social Media.

This is a recording of a recent webinar developed in partnership with The Sales Practice Ireland. The tutorial discusses how strong value proposition is fundamental to successful selling and promotion. It also provides examples of how businesses have rebooted their Sales & Marketing messages, improved Customer Retention and won New Business using a New Value Proposition.

We held a webinar with Damian Cranney, Managing Partner of Big Motive and he decoded the principles behind design thinking to help shape our strategy to navigate this new landscape. This hour long webinar focused on how a Design Thinking mind-set is a practical approach that can help us pivot to meet customer and staff needs, innovate quickly and be more responsive in a changing world.

This tutorial is a recording of a recent webinar developed in partnership with Marcomm Training. The tutorial will guide you through the pitching process - from the crucial foundations of understanding a client’s needs and requirements, the vital preparation stages and the delivery of a confident, stylish presentation.

Having a strong ‘elevator pitch’ is crucial in selling your product or service. This tutorial demonstrates how to craft an elevator pitch which effectively communicates your ideas, so you can maximize the interest that others have in you and your business.

This a recording of a recent webinar developed in partnership with International Synergies NI, the delivery body for Invest Northern Ireland’s Resource Matching service, and the UK’s Waste Resource Action Programme (WRAP). Focusing specifically on the food sector, the 55 minutes long webinar discusses the economic and environmental benefits of waste reduction and physical resource matching.

Social Selling is the art of utilising social media platforms to engage with prospects and create sales conversations. This video tutorial will explore the fundamentals of social selling and how they can be integrated into marketing and sales activities for your B2B business. It is a recording of a recent webinar developed in partnership with digital marketing agency, Digital Red.

Funny but true, different personality traits resemble different animals at the zoo. This humorous tutorial explains how to become a more effective communicator and ultimately salesperson by recognising the variety of communication styles used by the animals in a zoo, and how using this information to adapt a sales pitch can lead to achieving better results.

Offshore wind is the fastest growing sector in renewable energy and Northern Ireland is ideally placed to have an offshore industry; with world class infrastructure and a relatively benign environment, Northern Ireland could potentially be one of the lowest cost regions to develop floating offshore wind in Europe. Northern Ireland Focus on Offshore Wind – Emerging Opportunities was an event that took place on 22 March at the Titanic Hotel, Belfast.

The event outlined the potential benefits of offshore wind to Northern Ireland and the opportunity which exists for businesses and communities in

In the past, selling online was traditionally associated with consumer-facing retail businesses. Now, a broader range of businesses are investing in e-commerce – particularly those trading with other businesses. This video tutorial will outline how e-commerce could work for your business, along with the associated benefits of selling your products and services online.

This webinar explores why Northern Ireland is at the forefront of attracting international companies and entrepreneurs, the current economic situation and potential future scenarios in South Africa and a panel discussion with current American and South African investors.

In this webinar, you will hear from the Invest NI team who will provide an overview of the sector in the GCC, alongside panellists from the region sharing their key insights and opportunities within the Life & Health Sciences sector. Listen to find out more about the opportunities and route to market for Northern Irish companies.

The aim of a recruitment and selection process is to appoint the best person for a particular job in an objective fashion using the merit principle.

Watching this tutorial will provide you with quality advice that will help you to recruit and select more effectively. It will help you employ the best people to achieve your business objectives.

During and at the end of the tutorial you will be able to download a range of sample templates to use during the process.

It can be exciting to close your first international sale but selling into export markets can bring new risks you must be able to finance an overseas contract and protect yourself against not being paid. Understanding export finance is key to successful exporting.

Watching this tutorial will make you aware of the many financing options available, so that you can choose the one that best suits your customer and your company.

At the end of the Tutorial you will be able to download a checklist to help with your decision making.

One of the main drivers of a successful economy is partnership working. Invest Northern Ireland is one of a number of partners committed to supporting economic and business growth in the Newry, Mourne and Down District Council area. Our support is open to any value added business with an ambition to sell its products or services outside Northern Ireland and in the last five years, over 430 businesses in the Newry, Mourne and Down District Council area have sought our help.

Kevin Holland, Chief Executive of Invest NI, today welcomed the signing of the Belfast Region City Deal.

Invest Northern Ireland wishes to advise that Kevin Holland has notified the Board of his intention to step down from his role as Chief Executive Officer.

Invest Northern Ireland’s North West Regional Manager, Des Gartland, met with Derry based social prescribing company, Elemental Software this week to see first-hand how Invest NI support is enabling the company to grow its business in Great Britain and RoI.

Invest Northern Ireland’s Executive Director of International Business, Steve Harper visited Derry this week to meet with a range of local stakeholders and companies including Alchemy Technology Services which Invest NI is supporting to grow in the North West region.

Search Results

Practical Export Skills: How to create a Social Media Strategy in Five Simple Steps

Resilience, Recovery & Resource Matching

Practical Export Skills - How to build brand awareness for your company on Social Media

Practical Export Skills: The New Normal – Rebooting your value proposition

How design can shape your business

Practical Export Skills: Pitching to Win

Practical Export Skills: How to Craft a Perfect Elevator Pitch

Food Sector Efficiencies - Reduce Waste and Costs

Practical Export Skills - Driving sales for your B2B Business through Social Selling Excellence

How to pitch to different personality types

Northern Ireland Focus on Offshore Wind - Emerging Opportunities

E-commerce - Reach new customers and boost your sales

Invest NI statement on the qualification of its 2020-21 Annual Report & Accounts

Northern Ireland

Northern Ireland

Webinar: Why is Northern Ireland a location of choice for organisations looking to grow internationally?

GCC healthcare landscape: Insights and Opportunities

Recruitment & Selection: Appoint the best person

Export Finance: Risks of international trade

Working towards a common goal in Newry, Mourne and Down

Expand & Error-Proof Your Recruitment Efforts

Invest NI welcomes progress on the Belfast Region City Deal

Statement from Invest Northern Ireland

Business success continues in the North West for Elemental Software

Working together to grow the North West economy

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