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As the third largest economy in the world, Japan is excellent market for Northern Ireland businesses to export into Asia Pacific. It has been one of the last countries to retain COVID border restrictions, but Japan is now allowing business visitors to enter the market ahead of further relaxation of restrictions later this year. Featuring guest speakers from the British Embassy in Tokyo and Business Link Japan, this video tutorial focuses on the current economic climate and export opportunities presently available throughout a wide range of sectors. The tutorial is a recording of a recent

Overview

China is the world’s second largest economy and the scale of opportunity for Northern Ireland companies is significant.

This webinar cuts through the complexity of exporting to China and helps you understand how the market could fit into your business growth plans. It focuses on commercial opportunities, with a spotlight on the food and drink and advanced manufacturing and engineering sectors.

You’ll hear directly from two Northern Ireland companies already exporting to China as they share their journey, what they learned along the way and what they would do differently.

Covering key

The Northern Ireland Food and Packaging Industry is rapidly changing in response to consumer demand for more sustainable packaging. To meet this growing sustainability requirement there needs to be a closer collaboration between local government, research bodies, manufacturers, retailers and recyclers to identify innovative packaging solutions. Invest Northern Ireland along with The College of Agriculture Food and Rural Enterprise and the Northern Ireland Food and Drinks Association are actively encouraging local collaboration by running a series of sustainable packing webinars entitled The

In all global Life & Health Science markets, regulatory compliance is an essential part of a company’s market entry strategy into a new geography. This tutorial will help Northern Ireland companies who want to enter the US market better understand the US Food & Drug Administration (FDA), its requirements and how to successfully manage getting products through FDA registration.

This Training Needs Analysis tutorial equips you with the tools to identify essential skills for staff development, empowering your team to drive business success.

Delivered by Maeve Carabine, Skills Adviser for Invest NI, you will get an insight into the tools and techniques used by learning and development professionals to analyse training needs. This will enable you to increase productivity and improve the skills of your people through targeted training going forward.

Social Selling is the art of utilising social media platforms to engage with prospects and create sales conversations.  This video tutorial will explore the fundamentals of social selling and how they can be integrated into marketing and sales activities for your B2B business. It is a recording of a recent webinar developed in partnership with digital marketing agency, Digital Red.  

The Latin America and the Caribbean region is home to a number of markets, each with their own diverse culture and economy. This video tutorial, in partnership with the Department for International Trade, features a series of videos from country directors introducing their markets and the export opportunities that are available for Northern Ireland businesses. 

Funny but true, different personality traits resemble different animals at the zoo. This humorous tutorial explains how to become a more effective communicator and ultimately salesperson by recognising the variety of communication styles used by the animals in a zoo, and how using this information to adapt a sales pitch can lead to achieving better results.

This a recording of a recent webinar developed in partnership with International Synergies NI, the delivery body for Invest Northern Ireland’s Resource Matching service, and the UK’s Waste Resource Action Programme (WRAP). Focusing specifically on the food sector, the 55 minutes long webinar discusses the economic and environmental benefits of waste reduction and physical resource matching.