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Spotlight on Germany

As one of the largest industrial and export economies in Europe, Germany provides a vast spectrum of business opportunities for Northern Ireland businesses across a range of sectors. This tutorial will showcase the latest in-market macroeconomic trends and technological trends, the influence of the new German government and provide insights for those considering entering the market. This tutorial is a recording of a recent webinar.

Spotlight on Egypt

Egypt, a market at the nexus of the African, Arab and Mediterranean centres, is poised to be at the forefront of growth for emerging economies. With a large domestic market and consumer base, strong GDP growth and a large, educated workforce, Egypt has become one of the most promising markets in which to do business. 

In this Spotlight event, in-market specialists, such as from the Department for Business and Trade, explore the current export opportunities and challenges for Northern Ireland businesses in the market, while providing insight into the latest in-market macroeconomic trends for

Spotlight on North East Asia: Materials Handling

With the rise of the materials handling sector in North East Asia, this tutorial dives into new developments in the industry across Japan, Korea and Taiwan to provide helpful insights on the export opportunities available in the region.

In-market professionals and industry specialists zone in on the latest multi-market trends, highlighting how to capitalise on the increased demand in the sector amid rising awareness of the government’s push towards recycling and better use of building materials and forest resources.

Viewers are also introduced to N-Expo (The New Environmental Exposition) May

Exporting | Support for Early Stage Exporters

This video tutorial is designed for early stage exporters. It showcases the export programmes that are facilitated by Invest NI’s Early Stage Exporters and Capability Team.  As part of the tutorial, local companies share their experiences of participating in the programmes, and how it benefited their business. This tutorial is a recording of a recent webinar. 

e-Commerce | Understanding & Maximising Online Marketplaces for your business

In the past, selling online was traditionally associated with consumer-facing retail businesses. Now, a broader range of businesses are investing in e-commerce – particularly those trading with other businesses. This video tutorial highlights the benefits and challenges of selling on online marketplaces, and will focus on online marketplaces Amazon and eBay, and how businesses can successfully list and their products.  This tutorial is a recording of a recent webinar.

Spotlight on South & West China

Under the country’s goal to achieve carbon peaking and carbon neutrality, China is implementing various national policies and regulations to develop its recycling industry. This tutorial features Derek Deng, Senior Officer of Advanced Manufacturing & Engineering of Invest NI in Asia Pacific. During the tutorial, he will provide insight into the latest market developments, trends, and opportunities in a high-potential region in China within the construction and demolition sector.

Spotlight on Japan (2022)

As the third largest economy in the world, Japan is excellent market for Northern Ireland businesses to export into Asia Pacific. It has been one of the last countries to retain COVID border restrictions, but Japan is now allowing business visitors to enter the market ahead of further relaxation of restrictions later this year. Featuring guest speakers from the British Embassy in Tokyo and Business Link Japan, this video tutorial focuses on the current economic climate and export opportunities presently available throughout a wide range of sectors. The tutorial is a recording of a recent

Spotlight on South Korea

South Korea is one of the largest economies in the world and has strong trade links with the UK. It is a country with a fast-moving business culture that places importance on relationship building and hierarchy, with opportunities in technology, materials handling, life and health sciences, and renewable energy, offering a plethora of unique opportunities for Northern Ireland businesses to trade in the market.

Focusing on the emerging trends and exporting opportunities in the market for Northern Ireland businesses, and how to approach them, in-market representatives and specialists deliver

Spotlight on India

India is one of the fastest-growing major economies and continues to register strong GDP growth, despite global challenges. With its vibrant and expanding consumer market, India is slated to be the world's 3rd largest economy by 2030. 

In this Spotlight event, in-market specialists discuss the current export opportunities and challenges for Northern Ireland businesses in the market, showcasing the latest in-market macroeconomic trends and insight into several sectors, while also sharing the potential obstacles for entering the market and how to overcome them. 

While wider opportunities are

The Queen’s Awards for Enterprise

The Queen’s Awards for Enterprise are the most prestigious awards for UK businesses, recognising business excellence across the UK in Innovation, International Trade, Sustainable Development and Promoting Opportunity (through social mobility). In partnership with The Queen’s Awards Office, Invest NI recently hosted an Information Session highlighting the Awards to local businesses. This video tutorial is a recording of the event.

Practical Steps for Reducing Energy Consumption

In this webinar, Alastair Nichol, Director of Element Consultants, Dayna McCreadie, Senior Energy Policy Officer, Consumer Council and Invest NI experts discuss solutions and support for businesses seeking to reduce their energy consumption, contribute towards Net Zero and ultimately, save costs.

This is a recording of a live webinar previously delivered by Invest NI’s Energy and Resource Efficiency Team as part of a series informing Northern Ireland businesses of solutions and support available to reduce carbon emissions and contribute to the Green Economy.

Find out how Invest NI can help

Training Needs Analysis - An Introduction

The coronavirus pandemic is causing unprecedented changes in every industry. Some organisations are continuing to deliver their products and services with minimal disruption, but most are facing upheaval and uncertainty.

This Training Needs Analysis tutorial is designed to provide an introduction to the subject and help you identify the skills you need to teach your staff to strengthen your business during the crisis and to prepare for the end of the lockdown. We will give you details on how to raise a request for follow-on support at the end of this tutorial.

Transforming the Learning and Teaching Landscape Through Edtech

Northern Ireland is at the forefront of education technology. Our vibrant Edtech sector delivers a wide range of state-of-the-art products and services to stakeholders across the UK and internationally.

In this webinar, we are joined by panellists from five Northern Irish organisations TextHelp, EventMap Solutions, Stranmillis University College, Firefly and the NI Edtech Collaborative Cluster.

They will share their key learnings from COVID19 and how they have made an impact on their service, users and customers through technology.

Resilience, Recovery & Resource Matching

This a recording of a recent webinar developed in partnership with International Synergies NI, the delivery body for Invest Northern Ireland’s Resource Matching service. The 58 minute long webinar details the free service, which offers opportunities to convert wasted materials of one business into a resource for another, how it works and how you can access it. There are seven chapters and these will take you just over 58 minutes, but you can do it in your own time or one chapter at a time.

Food Sector Efficiencies - Reduce Waste and Costs

This a recording of a recent webinar developed in partnership with International Synergies NI, the delivery body for Invest Northern Ireland’s Resource Matching service, and the UK’s Waste Resource Action Programme (WRAP). Focusing specifically on the food sector, the 55 minutes long webinar discusses the economic and environmental benefits of waste reduction and physical resource matching.

Practical Export Skills - Driving sales for your B2B Business through Social Selling Excellence

Social Selling is the art of utilising social media platforms to engage with prospects and create sales conversations.  This video tutorial will explore the fundamentals of social selling and how they can be integrated into marketing and sales activities for your B2B business. It is a recording of a recent webinar developed in partnership with digital marketing agency, Digital Red.  

How to pitch to different personality types

Funny but true, different personality traits resemble different animals at the zoo. This humorous tutorial explains how to become a more effective communicator and ultimately salesperson by recognising the variety of communication styles used by the animals in a zoo, and how using this information to adapt a sales pitch can lead to achieving better results.

E-commerce - Reach new customers and boost your sales

In the past, selling online was traditionally associated with consumer-facing retail businesses. Now, a broader range of businesses are investing in e-commerce – particularly those trading with other businesses. This video tutorial will outline how e-commerce could work for your business, along with the associated benefits of selling your products and services online.

Recruitment & Selection: Appoint the best person

The aim of a recruitment and selection process is to appoint the best person for a particular job in an objective fashion using the merit principle.

Watching this tutorial will provide you with quality advice that will help you to recruit and select more effectively. It will help you employ the best people to achieve your business objectives.

During and at the end of the tutorial you will be able to download a range of sample templates to use during the process.

Export Finance: Risks of international trade

It can be exciting to close your first international sale but selling into export markets can bring new risks you must be able to finance an overseas contract and protect yourself against not being paid. Understanding export finance is key to successful exporting.

Watching this tutorial will make you aware of the many financing options available, so that you can choose the one that best suits your customer and your company.

At the end of the Tutorial you will be able to download a checklist to help with your decision making.

Trust in Farming and the Environment: The Consumer Perspective

In line with Invest NI’s Food and Drink Consumer Insights team focus on sustainability across 2021, we are planning a series of webinars concentrating on the issues impacting at a sector level.

The first webinar in this series was hosted by the Agriculture and Horticulture Development Board (AHDB) and will provide an insight into the issues of consumer trust within the farming industry and its impact on the environment. Key issues such as consumer perception of the food supply chain, how covid has changed and shaped consumer views with regards to sustainability and what the key consumer

Business Direction: Prepare your growth plan

You are looking to grow your business but when was the last time you stopped dealing with day to day stuff and really analysed your current performance?

You need to do this first if you want to set the right direction for your business. This tutorial will help you do this. There are 6 chapters. It will take around 30 minutes but you can do it in your own time or one chapter at a time. There are practical exercises to do as you progress through the tutorial so allocate time to do it.

Climate Change – The Opportunities and Risks for Your Business

Invest Northern Ireland, in partnership with Business in the Community hosted this webinar on climate change to discuss what will it mean for business today and in the future, how we can mitigate any negative impacts and what opportunities will arise for economic development. The Energy and Resource Efficiency Team and guest speakers will highlight the need for businesses to take action now and advise on what support is available to help your business on its journey to tackle this critical issue.

Northern Ireland's ageing workforce

When was the last time you looked at the age profile of your workforce? You need to do this as Northern Ireland, (like the national and global picture) has an ageing demographic structure.

This in turn has potential repercussions for your business and for both the current and future supply of your workforce labour.

This presentation will help you become more aware of the effects of changes in demographics and assist you to lessen any associated impacts on labour productivity or on your business growth.