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In all global Life & Health Science markets, regulatory compliance is an essential part of a company’s market entry strategy into a new geography. This tutorial will help Northern Ireland companies who want to enter the US market better understand the US Food & Drug Administration (FDA), its requirements and how to successfully manage getting products through FDA registration.

Pitching skills are essential for the development, growth and success of any business. This tutorial will provide you with quality advice on how to prepare and structure your pitch, explore persuasive presentation through verbal and nonverbal communication as well as visual aids to allow your business to continue to prosper and grow.

The coronavirus pandemic is causing unprecedented changes in every industry. Some organisations are continuing to deliver their products and services with minimal disruption, but most are facing upheaval and uncertainty.

This Training Needs Analysis tutorial is designed to provide an introduction to the subject and help you identify the skills you need to teach your staff to strengthen your business during the crisis and to prepare for the end of the lockdown. We will give you details on how to raise a request for follow-on support at the end of this tutorial.

Northern Ireland is at the forefront of education technology. Our vibrant Edtech sector delivers a wide range of state-of-the-art products and services to stakeholders across the UK and internationally.

In this webinar, we are joined by panellists from five Northern Irish organisations TextHelp, EventMap Solutions, Stranmillis University College, Firefly and the NI Edtech Collaborative Cluster.

They will share their key learnings from COVID19 and how they have made an impact on their service, users and customers through technology.

This is a recording of a recent webinar developed in partnership with digital marketing agency Brilliant Red. The amount of time people are spending on social media platforms on a daily basis has risen significantly during the COVID-19 pandemic. The tutorial highlights the importance of a business staying connected with its audience during the current COVID-19 pandemic.

This is a recording of a recent webinar developed in partnership with digital marketing agency Brilliant Red. The tutorial highlights the practicalities of having a Social Media Strategy and why your business should have one. It will also lay out the blueprint of a future proof Social Media Strategy that will stand the test of time, and focus on getting the right formula for personalisation, content, brand awareness and influencing the customer journey.

This a recording of a recent webinar developed in partnership with International Synergies NI, the delivery body for Invest Northern Ireland’s Resource Matching service. The 58 minute long webinar details the free service, which offers opportunities to convert wasted materials of one business into a resource for another, how it works and how you can access it. There are seven chapters and these will take you just over 58 minutes, but you can do it in your own time or one chapter at a time.

This is a recording of recent webinar developed in partnership with digital marketing agency Brilliant Red. Social media is an effective way to maintain a connection with your customers. The webinar highlights the importance of strong brand awareness for your business across your organisation’s social media platforms and provides actionable steps and ideas on how to increase brand awareness using Social Media. 

This is a recording of a recent webinar developed in partnership with The Sales Practice Ireland.  The tutorial discusses how strong value proposition is fundamental to successful selling and promotion. It also provides examples of how businesses have rebooted their Sales & Marketing messages, improved Customer Retention and won New Business using a New Value Proposition.

We held a webinar with Damian Cranney, Managing Partner of Big Motive and he decoded the principles behind design thinking to help shape our strategy to navigate this new landscape. This hour long webinar focused on how a Design Thinking mind-set is a practical approach that can help us pivot to meet customer and staff needs, innovate quickly and be more responsive in a changing world.

This tutorial is a recording of a recent webinar developed in partnership with Marcomm Training. The tutorial will guide you through the pitching process - from the crucial foundations of understanding a client’s needs and requirements, the vital preparation stages and the delivery of a confident, stylish presentation. 

Having a strong ‘elevator pitch’ is crucial in selling your product or service. This tutorial demonstrates how to craft an elevator pitch which effectively communicates your ideas, so you can maximize the interest that others have in you and your business. 

This a recording of a recent webinar developed in partnership with International Synergies NI, the delivery body for Invest Northern Ireland’s Resource Matching service, and the UK’s Waste Resource Action Programme (WRAP). Focusing specifically on the food sector, the 55 minutes long webinar discusses the economic and environmental benefits of waste reduction and physical resource matching.

Social Selling is the art of utilising social media platforms to engage with prospects and create sales conversations.  This video tutorial will explore the fundamentals of social selling and how they can be integrated into marketing and sales activities for your B2B business. It is a recording of a recent webinar developed in partnership with digital marketing agency, Digital Red.  

Funny but true, different personality traits resemble different animals at the zoo. This humorous tutorial explains how to become a more effective communicator and ultimately salesperson by recognising the variety of communication styles used by the animals in a zoo, and how using this information to adapt a sales pitch can lead to achieving better results.

Offshore wind is the fastest growing sector in renewable energy and Northern Ireland is ideally placed to have an offshore industry; with world class infrastructure and a relatively benign environment, Northern Ireland could potentially be one of the lowest cost regions to develop floating offshore wind in Europe. Northern Ireland Focus on Offshore Wind – Emerging Opportunities was an event that took place on 22 March at the Titanic Hotel, Belfast. 

The event outlined the potential benefits of offshore wind to Northern Ireland and the opportunity which exists for businesses and communities in

In the past, selling online was traditionally associated with consumer-facing retail businesses. Now, a broader range of businesses are investing in e-commerce – particularly those trading with other businesses. This video tutorial will outline how e-commerce could work for your business, along with the associated benefits of selling your products and services online.